Alleycat Creative worked with the MSO to scout & secure 4 sites in Melbourne CBD laneways upon which to create 4 street art works inspired by 4 of their up and coming concerts in the 2015 Calendar of Events. Alleycat designed artist briefs for each theme and then best matched Melbourne artists to each of the 4 concerts and project managed all aspects of each of the installs in the 4 different public laneways.
There were Pop Up MSO performances in front of the art works and a competition promoted on social media for the public to find the art works hidden in the laneways. Art works were installed mid October 2014.
Artists: Lucy Lucy, Regan, Drew Funk & Kaffeine